IKEA: How Do They Really Do It?
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October 16, 2022
45m
Documentary
Overview
Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.
Director
Steven Prior
Status
Released
Original Language
EN
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Cast
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